Musosoup vs Groover
Both Musosoup and Groover are valuable platforms that help independent artists promote their music. But there are differences that you may want to consider when deciding how to spend your budget.
Start promoting your music on Musosoup
Here's a comparison of different product features showing why Musosoup is a good alternative to Groover:
| MUSOSOUP | GROOVER | |
|---|---|---|
| Model | Pay for a campaign and get guaranteed coverage | Pay for curator feedback and a chance of coverage |
| Pricing | One-time campaign fee for unlimited curator offers | You pay every time you want to submit to a curator |
| Curator Engagement | You submit once and curators approach you with offers | You have to pay to submit to each curator individually |
| Paid Options | Choose between free or paid coverage options | You pay the curator even if you don't secure coverage |
| Campaign Length | 21 day campaign + up to 90 bonus days if submitting early | Limited to one-time submissions |
| Coverage Types | Wide range of reviews, placements, features, and playlisting | Mainly playlists and some blogs |
| Quality | Every submission is vetted for quality to ensure you are ready to generate coverage | Anyone can submit music regardless of quality or readiness |
Try Musosoup today
Submit your music to Musosoup and start your campaign today. Let curators approach you and generate long-lasting coverage and content that will help promote your release, build your brand and enable you to get noticed.
What are the differences between the Musosoup and Groover models?
Musosoup and Groover offer distinct models for promoting music, generating coverage and engaging curators. With Groover you pay to submit to a curator. The curator then listens to your track and provides you with feedback, such as: “Sorry, we didn’t like your track.” If they do like your track, the curator can then decide whether to promote it on one of their channels. Musosoup operates differently because it allows you to submit your release to the platform. The team will then approve the track if they think it’s good enough and has a high-chance of generating coverage. Once the release is approved, you pay a campaign fee and curators can then approach you with offers for coverage.
How do you engage with curators on Groover and on Musosoup?
On Groover you rely on single submissions to curators. You then have to trust that they listen to your track and hopefully provide some useful feedback. On Musosoup you can engage directly with curators. You can chat to them and build relationships. Many of our artists often work with the same curators for subsequent campaigns. In this sense Musosoup operates more like the mainstream music PR industry than submission sites such as Groover.
What’s the difference in how Groover and Musosoup deal with curator payments?
When using Groover, you pay the curator every time you submit to them, regardless of whether coverage is generated or not, and regardless of the quality of feedback. When you run a campaign on Musosoup, meanwhile, you have the option of engaging with paid opportunities – where you contribute to the curator’s running or marketing costs – as well as the option of free coverage. Every offer that a curator makes on Musosoup must have a free option, ensuring artists always have a choice.
How long is a campaign on Groover compared with Musosoup?
Groover operates a credit system by which artists pay a certain number of credits to get feedback from a curator. There’s no concept of a campaign as such, you just use it as long as you have credits available. Curators have to get back to you with feedback within seven days. Whereas on Musosoup you can run a campaign that gives you a minimum of 21 days to receive offers, engage with curators and shop promotions on the marketplace. It also enables you to set up your campaign and start engaging with curators up to 90 days before your release date - so if you’re prepared you can run a 111-day campaign.
Do Musosoup and Groover offer any different guarantees?
Yes. Groover guarantees feedback from curators who accept a submission. Musosoup, on the other hand, guarantees actual coverage. It does this by vetting each artist’s submission to ensure they are ready to generate coverage (which includes assessing a release’s production quality and release assets) and are in a good position to attract the interest of curators. Groover enables anyone to submit and spend money on its platform, regardless of the quality of music or readiness to promote their release.
Both platforms offer artists the ability to generate some coverage. Due to its quality-control and a model in which curators approach artists, Musosoup offers a more professional service designed for artists who are ready to generate proper coverage. Musosoup also offers a broader range of coverage, enabling artists to run a more well-rounded and comprehensive PR campaign than that of predominantly relying on playlists. Lastly, by not relying solely on feedback, artists on Musosoup can build longer-term relationships with curators who are passionate about their music.
Groover vs Musosoup conclusion: why Musosoup is a better option than Groover.